Maximize Profitability With Tailored Funding Solutions

Expertise & Experience

With over a decade of results-driven experience, SWFS brings a proven track record of helping clients secure funding, reduce costs, and implement transformative financial strategies that create long-term impact.

Tailored Strategies

No two clients are alike. That’s why we build each plan around your unique needs, timelines, and priorities—so you always get solutions that align with your goals and scale with your success.

Client-Centric Approach

Everything we do is grounded in empathy, transparency, and long-term partnership. We advocate for you, act in your best interest, and deliver guidance you can trust every step of the way.

Small Business Solutions

Access funding up to $2M, streamline operations, and position your business for sustainable growth. Grant facilitation services, lead generation services, budget planning, financial literacy.

- Small Business Funding & Grants
- Vendor Cost Negotiation
- Revenue Growth Strategies

Customized Funding Solutions

We proudly support veterans and families impacted by incarceration with expert financial assistance, benefits navigation, and customized resilience programs. Our goal is to empower every client with the tools and resources needed to build a strong, stable financial future.

- Veteran Benefits Navigation
- Financial Coaching for Families
- Housing & Stability Resources

Financial Optimization

We specialize in helping businesses and families reduce costs, improve cash flow, and optimize operational efficiency. Through vendor negotiations, payment system upgrades, and smart healthcare plan setups, we create lasting financial stability and cost savings

- Utility Bill Negotiation
- Payment Processing Setup
- Healthcare Plan Enrollment.

Starter

Ideal for those seeking expert financial insights at an entry-level investment.

Perfect for small businesses or individuals just getting started and needing strategic guidance. Includes a financial review, funding eligibility check, and basic cost optimization recommendations.

Initial Consultation & Review
Funding Opportunity Identification
Basic Cost Optimization Report

Get Started

Growth

Best for businesses ready to scale and maximize their financial potential with strategic support.

Designed for growing businesses and families who need hands-on support with funding applications, cost negotiations, and customized financial strategies for expansion.

Full Funding Application Support
Vendor Contract Review & Negotiation
Revenue Growth Roadmap

Unlock Your Growth

Premium Success

Built for established businesses and organizations looking to fully optimize their financial health with hands-on, customized assistance.

Our most comprehensive support package, offering full-service grant facilitation, vendor and utility negotiations, payment setup, healthcare support, and strategic revenue growth consulting.

Dedicated funding advisor
Comprehensive financial strategy
24/7 premium support

Maximize Your Success

Creating a financial plan is a powerful first step — but it’s only the beginning. The real magic...

Whether you're a small business owner, a veteran transitioning into entrepreneurship, or simply...

When most small business owners think of funding, they picture one word: loans. But in today’s...

"As a veteran and Sasha’s father, I couldn’t be prouder of the work she’s doing to help veterans like me. When I mentioned the challenges I was facing with my VA benefits, she stepped in and worked her magic. Thanks to her dedication and expertise, I’m now able to make ends meet every month and not have to worry anymore. Sasha was able to get my pension and benefits significantly increased—something I didn't even know was a possibility. Sasha’s passion for helping veterans really shines through, and I’m so grateful for everything she’s done for me and so many others. Dad loves you, Sash"

Danny Watson, US Vietnam Navy Veteran & Sasha Watson's Father

Sasha Watson

Founder & CEO

Sasha Watson, Founder and CEO of Sasha Watson Financial Solutions, is a nationally recognized financial strategist committed to empowering small businesses, veterans, and families. With over a decade of leadership experience, Sasha blends operational expertise with a passion for sustainable growth, grant facilitation, and financial optimization. Her client-centered philosophy and drive for impact have helped countless entrepreneurs and organizations unlock funding opportunities and stabilize their financial futures. As a proud advocate for community-driven success and a firm believer in economic equity, Sasha leads SWFS with integrity, innovation, and an unwavering dedication to transforming financial challenges into sustainable victories.

"I believe the true measure of success is how we lift others as we rise. Every service I offer is built on the belief that empathy, integrity, and bold action can gear humanity forward—one small business, one family, and one dream at a time."

Empowering Small Businesses,

Veterans & Families Through

Smarter Financial Solutions

Why we stand out

Expertise & Experience

Tailored Strategies

Client-Centric Approach

The SWFS Difference

Small Business Solutions

Customized Funding Solutions

Financial Optimization

Solutions Tailored to You

Starter

Perfect for small businesses or individuals just getting started and needing strategic guidance. Includes a financial review, funding eligibility check, and basic cost optimization recommendations.

Growth

Designed for growing businesses and families who need hands-on support with funding applications, cost negotiations, and customized financial strategies for expansion.

Premium Success

Our most comprehensive support package, offering full-service grant facilitation, vendor and utility negotiations, payment setup, healthcare support, and strategic revenue growth consulting.

Our Trusted Partners

Recent posts

From Plan to Progress: Turning Your Financial Strategy Into Action

How to Create a Financial Plan That Actually Works

Exploring Alternative Funding Sources: Smarter Capital for Small Businesses

Testimonials

"Sasha Watson is a beautiful person and a Joy to work with. You’re lucky to spend any time with her and you’ll see what I mean. She’s always two steps ahead sometimes three."

"SWFS helped us secure $1.5M in funding—we couldn’t have done it without them! The determined and kind temperament Sasha has made all the difference! Highly recommend!”

About

Sasha Watson

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